Maura Wyler

Founder & CEO


About me

Juggling with words, highlighting them creatively, and working with people is my passion. But I am also an analytical person. I have always been fascinated by mathematics and thought games with numbers. In my training and work as a blackjack dealer, I was able to train mental arithmetic under time pressure to perfection. And yes, I really enjoyed it – but working at night was less fun. I prefer to meet people by day, in bright light and with a clear head.

 


Work experience

2019 - present

Senior Communications and Marketing Advisor

SmartBizHub

www.smartbizhub.com

 

 

2013 - present

Head of Communication

UBS International Center of Economics in Society

www.ubscenter.uzh.ch

 

2009 - 2015

Head of Communication and Head of Studies

University of Zurich, Department of Economics

www.econ.uzh.ch

 

2008 - 2010

Lecturer, Communication and Media Studies

HWZ - Hochschule für Wirtschaft Zürich

www.fhhwz.ch

 

2006 - 2010

PhD Student and Research Assistant

University of Zurich, Department of Communication and Media Research

www.ikmz.uzh.ch

 

2002 - 2004

Journalist

Wohler Anzeiger | Bremgarter Bezirksanzeiger

www.bremgarterbezirksanzeiger.ch


Education

2006 - 2010

University of Zurich

Media and Communication Science, PhD

PhD in political communication, supervised by Prof. Heinz Bonfadelli and Prof. Frank Marcinkowski

 

PhD thesis (in German): Wyler-Zerboni, Maura (2010). Stability in change. Routine programming of political coverage using the example of media coverage in Swiss daily newspapers in the run-up to federal votes. University of Zurich

 

Hoffmann, JochenZerboni, Maura (2007). Membership communication in nature conservation organization. A reception analysis of the Pro Natura Magazine Bern Institute for Communication and Media Science at the University of Bern.

 

2001 - 2006

University of Zurich

Media and Communication Science, lic. phil.

Degree program majoring in Media and Communication Science, with minor subjects in Ethnology and Educational Psychology.

 

Master thesis (in German): Koch, Carmen; Trütsch, Martina; Wyler-Zerboni, Maura (2007). Newspapers and young readers. 2007. Hamburg. Academic Transfer.


What I have been working on ... some impressions


Further education

2007 - 2009

University of Zurich

Teaching Skills Certificate: Teaching program in higher education

 

2002

Grand Casino Baden

Training as Black Jack Dealer